KATIE'S TRIALS
Ms. Couric continues to struggle at CBS. Now, according to MediaBistro.com, the current spin about her bad ratings is "gender":
"Count Larry King among Katie Couric's fans," B&C reports. "The venerable CNN host watches the new anchor of the CBS Evening News and thinks her ratings struggles have more to do with gender than with journalism."King says: "It might still be hard for a woman to anchor the evening news. And that's sad."> Also: "Maybe you just can't change the way you are branded," King adds. "CBS can't do well in the morning, either. [The Early Show] is a good show. If they moved Katie to the morning, would it help? Maybe not. They may just be branded [as unsuccessful in the mornings]."
So... it's a bias toward women? Or maybe the newscast is just bad. Let's go with that. For starters, there's something unsettling about an anchor opening with "Hi everyone". Golly, gee, it's, like, the NEWS! Eww boy.
"Count Larry King among Katie Couric's fans," B&C reports. "The venerable CNN host watches the new anchor of the CBS Evening News and thinks her ratings struggles have more to do with gender than with journalism."King says: "It might still be hard for a woman to anchor the evening news. And that's sad."> Also: "Maybe you just can't change the way you are branded," King adds. "CBS can't do well in the morning, either. [The Early Show] is a good show. If they moved Katie to the morning, would it help? Maybe not. They may just be branded [as unsuccessful in the mornings]."
So... it's a bias toward women? Or maybe the newscast is just bad. Let's go with that. For starters, there's something unsettling about an anchor opening with "Hi everyone". Golly, gee, it's, like, the NEWS! Eww boy.
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